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Writer's pictureDrew Schettler

What's a video production service look like?

Unlock the power of video marketing and connect with your target audience like never before with a comprehensive, hassle-free done-for-you video production service.

a video editing software timeline of current video project

If you're a business owner looking to invest in video marketing but lack the time, expertise, or resources to create your own videos, a done-for-you video production service may be just what you need.


Here's what you can expect from a quality video production service:


Initial Consultation

The initial consultation phase of a professional video production service serves as the foundation for creating a video that effectively conveys your message and aligns with your brand. Through detailed discussions and in-depth exploration, the team will seek to understand your specific goals, target audience demographics, key messaging points, and the core values that define your brand. This collaborative process ensures that every aspect of your video, from its visual style to its storytelling approach, is carefully crafted to resonate with your audience and achieve the desired impact.


Strategy and Concept Development

Once the team understands your needs, they'll work with you to develop a comprehensive strategy and concept for your video. While creativity is important in video production, it is equally crucial to have a solid strategy and concept in place. As film producer Robert Evans once said, "There is a great deal of difference between an eager man who wants to read a book and the tired man who wants a book to read." Similarly, having a well-defined strategy and concept ensures that your video not only captures attention but also effectively communicates your message to the intended audience.


"There is a great deal of difference between an eager man who wants to read a book and the tired man who wants a book to read." – Robert Evans

Pre-Production

The pre-production phase includes planning, scripting, and storyboarding. The team will create a shot list, scout locations, and make arrangements for any equipment and props needed.


Production

The production phase involves filming, which can be done on location or in a studio. The team will take care of all filming, lighting, sound, and other technical aspects to ensure a high-quality final product.

behind the scenes filming a man writing a letter in ancient Egypt

Post-Production

In this phase, the team will edit the footage to create a polished final product that meets your specifications. This includes adding music, sound effects, voiceover, and any other necessary elements.


Review and Revision

Once the initial edit is complete, the team will present it to you for review and feedback. You'll have the opportunity to suggest revisions and changes to ensure the video meets your expectations.


Final Product

Once all revisions are complete and you're satisfied with the final product, the team will deliver the video to you in the desired format and resolution. Delivery of the final product is not the end of the journey; it's the beginning of a new phase where your message takes flight. As marketing expert Seth Godin aptly said, "Marketing is no longer about the stuff that you make, but about the stories you tell." The delivery of your video is the moment when your story comes to life, ready to captivate and engage your audience in the desired format and resolution.


"Marketing is no longer about the stuff that you make, but about the stories you tell." – Seth Godin

Distribution and Promotion

Many video production services also offer assistance with video distribution and promotion. This can include creating social media posts, running ads, and optimizing your video for search engines to ensure maximum exposure.


The Benefits of a Done-for-You Video Production Service

So what's a video production service look like? By outsourcing your video production needs to a professional team, you can save time, ensure a high-quality product, and focus on other important aspects of your business. A good video production service will work closely with you to ensure your message and brand are accurately represented in the final product, helping you to connect with your target audience and drive sales.


Let’s start your video content strategy TODAY! Schedule a discovery call here.


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