top of page
Writer's pictureDrew Schettler

A quick guide to short form video content


Watch on YouTube: https://youtube.com/shorts/cifrU5gZk1M


1. Make it relatable and shareable.

If it's not interesting no one's watching


2. Have a hook.

Captivate your audience in the first 3 seconds of the short form video content.



3. Add value to your audience instead of asking for it.

They don't want a sales pitch of your business, they want to know how you can help them.


4. Make it short.

While the ideal length is 10-30 seconds if it's captivating enough you can get by with a longer video.


5. Shoot your video in a vertical aspect ratio

1080x1920


6. Use captions and make sure you have good sounding audio.

And lastly, if you can include music that is a major plus. There's a much higher retention with captivating music.


There you have it. A quick guide to short form video content.




bottom of page